The eye-catching BMW 1 Series M is sure to release to snatch the attention of automobile aficionados, especially with the model being overwhelmingly reviewed by the BMW M GmbH’s CEO, Dr. Kay Segler. Segler, in the preview video released by BMW, mentioned about what to expect from the supercar and how it could prowl the streets in the year 2011. The series will be available in Europe starting this year but from the sources in United States, revealed that the models are only attainable during the second quarter of the year.
The new BMW supercar has been acknowledged by the development chief of BMW M GmbH, Albert Biermann that the original structure of the car will not undergo any visible changes but the entire performances and some aspects of the Coupe package will be enhanced accordingly by the M Squad. While Biermann assured and confirmed that spectators will witness an intact change of M-style body kit, equipped with upgraded brakes, comprehensive tweaking of the suspension as well as the fitment of M3-spec 19-inch tires and wheels, he did not come to the point of 245/35 rubber up front and the 265/35 on the rear.
During the initial production of the BMW 1 Series M, Segler illustrated his imagination into a car that would personify all aspects of dynamicity, character and size of the original M3 yet should remain catchy among young buyers and huge number of devotees. That is why Segler decided that the price should be tagged at a amount lower than the existing M series, possibly an entry-level figure of US$45,000. Albeit the price being significantly reduced of about US$15,000 compared to the original M3 models, Segler assured the bulk of people that it is certainly similar in quality and integrity.
But why does this new BMW supercar was not named M1 instead? Segler notify the audiences that BMW executive group did consider naming M1 to the feisty newcomer but they decided to reserve the name M1 to the existing model, a supercar designed by Giorgetto Giugiaro, integrated with a mid-engine exotic style.